Pick the 25-50 people you want in your life five years from now; start with five you'd hate to drift from and text one of them today.
The idea
Most of us run our relationships on good intentions, which we'd never do with a business. The people I know who are great at this have no extra charisma or free time; they just add a little structure: a weekly time block, some notes, a short list, and a nudge when it's been too long. Then decide on the 25-50 people you want around in five years, and give them your attention deliberately.
How to do it
Write down five people you'd hate to drift from.
Put fifteen minutes on your calendar this week.
Text one of them today.
When one of your people crosses your mind, send the text right then.
Example
I see this all the time: someone comes home from a conference full of good intentions, and within weeks it's all buried. A year later, getting back in touch feels too awkward, so they never do.
Script
You don't need a birthday or a LinkedIn prompt. "You crossed my mind" is a complete sentence. And when "we should grab coffee!" comes up: "Free Thursday at 2?"
Watch out for
Structure can feel icky, as if you're turning friends into a sales funnel. You already put structure around your money and your health because you care about them. Same thing here.