The More You Say No, the More Your Yes Is Worth

prioritizing · principle

Your energy is finite; saying no to most people lets you show up fully for the ones you say yes to.

The idea

Your emotional energy is finite. Spread it too thin and you can't show up authentically for anyone, yourself included. The more often you say no, the more you value (and can actually help) the people you say yes to. And a yes from someone who never says no tells you nothing.

How to do it

  1. Say no to someone this week. It sounds harsh, I know. Pick one:

- Decline an upcoming calendar invite, and explain why. - Turn down a request to meet. - Remove someone from your contact list.

Example

I almost always do double opt-in introductions, and honestly, I expect people to say yes, so it stings when someone says no. At a conference in Ojai, Ryan Holiday talked about doing timeless work, and one ingredient was being relentless about saying no. Later that week a line lodged itself permanently in my head: "Never trust a yes from someone who never tells you no."

Watch out for

Sources

Related frameworks

Read next

By Zvi Band. Newsletter: Your Network Starts with You. Book: Success Is in Your Sphere.